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Diploma in Visual Merchandising – 6 Months
“Colour affects visual merchandising by attracting people within the first five seconds, which communicates an immediate association or emotion.” ~Mark Clifton
The Diploma in Visual merchandising aims to impart knowledge and latest technology in the fast-growing field of retail Merchandising. Visual Merchandising is a specific art of displaying merchandise in a manner that appeals to a potential customer. The student goes through rigorous training understanding the consumer buying phycology, the sales potential in terms of the right display in retail shops, showrooms, windows, signboards, interiors and other promotional drives. JD Institute of Fashion Technology, one of the best institute in India for design provides the right guidance which includes more industrial exposure under the right industry experts. The visual merchandising course is for creative aspirants who like to talk to people in visual form.
Reasons to Apply
- The course emphasis more on practical knowledge and live activities (link lee activity) which gives the students a hands-on industry experience.
- The program is taught under top faculties who are experts in Visual Merchandising.
- The course curriculum of visual merchandising is regularly updated with the latest trends and techniques around the world to get you the highest level of training possible.
- The Short-term visual merchandising program is for those creative aspirants who want to develop their skills in a very short time with intense training understanding the know-how of the industry.
The diploma in visual merchandising is a six-month program with the following modules as below.
- FUNDAMENTALS OF VISUAL MERCHANDISING
- IMPORTANCE OF SHOPPING ENVIRONMENT
- ELEMENTS & PRINCIPLES OF DESIGN
- MATERIAL EXPLORATION
- COLOR PHYCOLOGY
- EXTERIOR and INTERIOR PRESENTATION
- LIGHTING DESIGN
- PROPS, FIXTURES & SIGNAGE
- DISPLAY ERROR MANAGEMENT
- CONSUMER BEHAVIOUR
- BRAND MANAGEMENT
- TREND ANALYSIS & FORECASTING
- VENDOR MANAGEMENT
- DRAPING & STYLING MANNEQUINS